Wholesome Sweeteners: Supporting Fair Trade

August 30, 2012

Wholesome Sweeteners Supports Fair Trade

Wholesome Sweeteners is proud to support fair trade – all of their products are fair trade certified. What does that mean exactly? Glad you asked! When a product is fair trade certified it means the farmers that produced the crop have been paid a fair price. Other benefits of a fair trade system include (source):

  • Fair labor conditions
  • Direct Trade with Producers
  • Democratic and transparent organizations
  • Community Development
  • Environmental Sustainability

Essentially, the fair trade system allows for smaller-scale farmers to compete with the larger factory farms. When a smaller farmer is supported through fair trade they can afford to keep their own land and support their own family’s growth. That sounds pretty good!

Environmental Responsibility

The Wholesome Sweeteners products are made using traditional methods:

Sugar cane is hand cultivated and grown without synthetic fertilizers, pesticides or herbicides.

Products are made in small mills the spent sugar cane or blue agave remnants are recycled as fuel to generate electricity for the mill and nearby villages.

Partnerships are in place with Fair Trade Certified Cooperative Farmers wherever possible – specifically in Malawi, Costa Rica, Mexico, & Paraguay.

Learn More about Wholesome Sweeteners

Look for Wholesome Sweeteners samples at the ONE Booth during the upcoming Naperville Last Fling in Naperville, IL!

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